Miltton Labs, who recently recruited former Bonnier CEO Gunilla Herlitz as CEO in 2018, submits a recommended offer to the shareholders of the First North-listed House of Friends for the acquisition of all shares in the company against a cash consideration of SEK 2.16 per share. Based in Stockholm and employing around 80 personnel, House of Friends consists of multiple subsidiaries and disciplines including marketing automation, branding, CRM, etc. Its turnover in 2017 was SEK 91.5m and for 2018, the turnover is expected to grow to SEK 100m.
